Friday, April 10, 2009

Gold and platinum credit cards

Among credit cards nothing says prestige better than whipping out a gold or platinum card. I had a friend once who felt the full force of that power one day when she went to fill up gas at a full service gas station. When the attendant took her gold card from her his attitude immediately changed from one of indifference to one of deference. According to her the change was striking and made her feel just that much closer to royalty than to the thronging masses. Of course, that feeling of elation lasted for as long as her card was out and she pulled away from the gas pump only to get stuck in a one hour traffic jam. Royalty almost definitely didn’t have to put up with that! But seriously, gold and platinum credit cards are good to have for many reasons, not the least being their privileged status. They offer cardholders many perks not offered to the plebeians. Theirs include high credit limits, 24 hour customer service, lost or stolen cards are replaced within a day, emergency cash advances, emergency road side assistance, insurance packages and so much more. Some gold and platinum cards even offer cardholders privileged rates on hotel rooms, car rentals and air line reservations. Why do these gold and platinum credit cards offer such a range of services to their members? Well, most likely they are a reward for an excellent credit rating and as an incentive to spend more thus creating larger profits for the credit card companies. For those who have an excellent credit rating and are eligible for these premium cards, they are well worth their weight in gold… or platinum!

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